Job Overview
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Date PostedJuly 24, 2025
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Location
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Expiration date--
Job Description
We are seeking a strategic and data-driven Chief Marketing Officer (CMO) to lead and scale our marketing efforts in the competitive e-commerce landscape. The ideal candidate will drive customer acquisition, retention, and brand growth across digital and offline channels.
Key Responsibilities:
Develop and execute the overall marketing strategy aligned with business goals.
Lead performance marketing, SEO/SEM, CRM, content, social media, and branding
initiatives.
Optimize customer acquisition cost (CAC) and increase lifetime value (LTV).
Use data analytics to guide decision-making and campaign performance.
Collaborate cross-functionally with Product, Sales, and Tech teams.
Manage marketing budget and team performance metrics (ROI, ROAS, etc.).
Key Skills:
Digital marketing strategy
Paid media (Google Ads, Meta, Programmatic)
SEO/SEM and content marketing
Data analytics and performance metrics (GA4, Mixpanel, etc.)
CRM, email marketing, and marketing automation (Klaviyo, HubSpot, etc.)
Brand development and storytelling
Customer segmentation and lifecycle marketing
Budget management and ROI optimization
Leadership and cross-functional collaboration
Qualifications:
15+ years in marketing, with 3+ years in a senior leadership role in e-commerce.
Proven track record of scaling customer growth and brand presence.
Strong knowledge of digital marketing tools, analytics platforms, and automation.